Tempest Revolutionizes Online Shopping with Cutting-Edge 3D Configurator Technology
Seoul, South Korea — Tempest, a leading innovator in digital customization solutions, is making waves across industries with its advanced 3D configurator technology. As consumer demand for personalized products continues to grow, Tempest’s solution is emerging as a game-changer in the online shopping experience.
3D configurators allow users to customize and visualize products in real time—adjusting design, color, and materials with stunning accuracy. This immersive technology is being adopted in sectors such as automotive, furniture, and electronics, offering a seamless and engaging alternative to traditional retail experiences. By enabling realistic product previews online, 3D configurators help accelerate purchasing decisions and reduce the need for physical store visits.
Recognizing these benefits, companies are increasingly integrating 3D configurators to strengthen customer engagement. Consumers can design products that reflect their unique tastes, while businesses streamline development and manufacturing processes. The ability to collect and analyze customer preferences also empowers brands to refine their product strategies with precision.
At the forefront of this transformation is Tempest, a company specializing in the development of 3D configurators tailored to diverse industry needs. Under the leadership of CEO Soonyeob Song—an expert with decades of experience in the field—Tempest has secured patents that eliminate inefficiencies in the production process. The company’s technology has already been adopted by major automotive brands such as Kia and Genesis, reinforcing its reputation for delivering high-performance, customizable solutions.
Tempest continues to push the boundaries of digital product interaction, offering businesses and consumers alike a smarter, more personalized way to connect.
Tempest Delivers End-to-End 3D Solutions, Transforming Product Visualization and Customization
Seoul, South Korea — Tempest is a leading provider of integrated 3D design and system solutions, offering comprehensive services that span from product visualization to system development. The company specializes in creating 3D designs for all types of manufactured goods and developing platforms that allow businesses to utilize these assets efficiently. Through its proprietary technology, Tempest simplifies and optimizes the design process, while also offering a unified management solution for seamless workflow integration.
Tempest’s core services include 3D modeling and rendering for automotive and industrial products, marketing image production, and the development of online 3D configurators and image generation systems. These solutions empower companies to deliver immersive digital experiences and streamline product customization in real time.
Recognized for its technological excellence, Tempest has been supplying digital services to major automotive brands such as KIA and Genesis since 2018. In 2023, the company played a key role in the early development of a web-based 3D configurator system for Hyundai Motor Group, positioning itself as a pioneer in Korea’s automotive marketing sector. Today, Tempest continues to lead the market by providing advanced “Build Your Car” solutions for online platforms.
In 2025, Tempest secured a patent for its optimization technology, further enhancing its capabilities in process efficiency. The company remains committed to ongoing research and development, with the goal of delivering integrated management solutions that support smarter, faster, and more personalized product experiences.
Tempest Leads the Future of Automotive Customization with Advanced Web-Based 3D Configurator Solutions
Seoul, South Korea — Tempest is currently focused on delivering cutting-edge services in 3D modeling, rendering, and online configurator systems for automotive products. At the heart of its offerings is a powerful online 3D configurator that allows users to easily customize vehicles by selecting and visualizing options in real time—such as in “Build Your Car” experiences. This technology enables customers to add or remove features and instantly see the results, enhancing both engagement and decision-making.
The online 3D configurator market is highly competitive, with various technologies vying for dominance. Tempest stands out by offering a solution that is lightweight, fast, and visually rich, all while running directly in a web browser—eliminating the need for costly infrastructure or platform-specific development. Despite delivering high-quality visuals that showcase the full value of a product, the system operates smoothly and efficiently. Tempest also holds patents for its optimization technologies, further reinforcing its competitive edge.
One of the key differentiators of Tempest’s solution is its platform independence. Whether on mobile devices, desktop browsers, or showroom displays, the configurator runs seamlessly across environments using a unified technology base. Additionally, the company has automated most of the production workflow, reducing the time from service preparation to launch by more than half compared to traditional methods.
Tempest is also nearing completion of a new system that will allow real-time rendering of high-quality product images directly on the web. Once launched, this will enable a true one-stop integrated solution for product visualization, marketing, and management. Businesses will be able to produce, promote, and manage product imagery all within a single platform—unlocking new levels of efficiency and enabling smarter, more productive marketing strategies.
Tempest Sets Its Sights on Expanding 3D Customization Across Industries with Unified System Solutions
Seoul, South Korea — Tempest, a leader in 3D configurator technology for the automotive sector, is preparing to broaden its horizons. While the company currently focuses on vehicle-related services, it plans to expand into new industries such as fashion and accessories, bringing its expertise in product visualization and customization to a wider range of consumer experiences.
At the core of this expansion is Tempest’s soon-to-be-launched integrated system solution, which is designed to deliver fast, seamless, and high-quality product rendering across multiple platforms. Whether on mobile, desktop, or in-store displays, the system will allow businesses to present their products with clarity and impact—helping consumers make confident purchasing decisions without delay.
Tempest’s goal is to provide a one-stop solution that enables companies to manage everything from product image creation to marketing and customer engagement within a single platform. By streamlining these processes, Tempest aims to boost consumer satisfaction and empower brands to execute more efficient and effective marketing strategies.
With its commitment to innovation and cross-industry applicability, Tempest is poised to redefine how products are visualized, customized, and marketed in the digital age.
출처 : 경제인뉴스(https://www.newseconomy.kr)
원문: 템페스트 기사